A serious business
by not-so-serious
oat-lovers
Chief Oaties Marc Herremans and Kevin Roofthooft don’t take themselves too seriously. Not only are they best friends, they also have a long shared passion for sports and healthy food.
As an ex-triathlete, Marc Herremans is without a doubt one of the most laudable (sports) personalities in Flanders. He demonstrated his iron will during the Ironman Hawaii, and by continuing to play top sports after a serious bike accident. He was paralyzed, but continued to train hard, eventually winning the Ironman Hawaii. He now coaches several athletes, gives motivational speeches and… is at the helm of X-OATS. He takes that very seriously.
NO FUSS, JUST THE BEST OVERNIGHT OATS
Marc’s iron will and Kevin’s boundless energy are a key part of X-OATS’ recipe. Fun loving in real life, but serious about making X-OATS the best oat product in the world. A portion of their energy and humour will get you through the day!
NO BLAH BLAH,
JUST HONEST PRODUCTS
We may not always take ourselves seriously, but we do take our our products seriously. We have consciously chosen only plant-based ingredients. No unreadable chemical formulas, but simply the purity of what nature has to offer.
X-OATS is produced locally with honest high quality products. We keep the chain short, so that our planet can last a long time.
Eat oats, save
the planet
We believe in a product with a positive impact on the planet. Together with Climater Partner we mapped out the CO2 footprint of our oats. By producing locally and using only natural ingredients, the CO2 emissions for a packet of X-Oats is only 0.28kg, 10x less than a hamburger meal. We compensate for our (already low) emissions by investing in ecological projects and organisations who are committed to a greener planet and clean air.
.svg.png){kind=small}
